Daily Archives: November 19, 2008

Greenwash Watch: Whole Foods’ "Green" Beaujolais Nouveau

beaujolais greener image

The Whole Foods website is all gaga over today’s launch of this year’s “green” Beaujolais Nouveau.

Whole Foods Market is proud to present the first ever bottling of Nouveau in plastic bottles! This lowers the carbon footprint of getting this wine to your table. Just think, less guilt while enjoying wine with friends! And it lowers the cost for you to get it to the table too. Just imagine sitting on a fatter wallet while you’re enjoying the same exact delicious wine with friends! It’s more than delicious. It’s a new way to enjoy this traditional regional wine.

But- by French law it cannot be released until one minute past midnight on the thir…

Trek Embraces Chainless Bikes, Via Carbon Belt Drives

trek district bike photo

Belt drives for bicycles are a great thing. Especially for those who don’t want to fuss with maintenance and lubrication. Though we wonder if Associated Press might’ve got a bit too carried away when they stated that, “While some smaller custom bike makers have used them before, Trek is the first to use the technology for mass-produced bicycles.”

We’ve been reporting on belt drives for bikes, almost as long as TreeHugger has taking up pixel space. Back in 2004 we noted the iXi, And thence the <a href=”h…

They All Laughed

It’s said that it’s not the many, but the few, that change the world.

Case in point: During the Great Depression, Joe Wilson was a son working in his family’s business, Haloid Corp. Even though they ran a profitable business making photographic paper, Joe dreamed he could bring about the development of a specialized, yet unknown, technology in order to reproduce images in a fundamentally different way. He dreamed that by the force of his own actions, he could reinvent an industry.

Dreams are great. But for most of us, those dreams do no more than gather dust in some back corner of our minds.

And in the midst of the Great Depression, many people would have just shelved those dreams, because their own worries and fears about the economy would have convinced them it was no time for risk.

Yet through the decade of the Great Depression, and for the decade following, Joe Wilson sought out the scientists and inventors who could help him bring his dream to fruition. He invested millions in Haloid’s earnings from film and also directed the company to take on significant debt in order to continue with research and development on its unproven technology.

Analysts bellowed that Haloid was going down a dead-end road, that the company was wasting its money on an unproven technology, and that Joe Wilson was on a fool’s errand to change the world.

They could have been the supporting cast of naysayers in Gershwin’s classic, “They All Laughed”:

They all laughed at Christopher Columbus, when he said the world was round They all laughed when Edison recorded sound They all laughed at Wilbur and his brother, when they said that man could fly They told Marconi, wireless was a phony, It’s the same old cry.

But in 1959, the company unveiled its new technology to the world, and in 1961 changed its name to the ubiquitious Xerox.

The firm quickly became a juggernaut, cornering the market on photocopying. It had heavily patented not only its technology, but also its processes. And it brought to market an ingenious new way for creating copies that was poised to revolutionize work environments throughout the world.

After decades of belief in a dream, Joe Wilson could proudly belt out the exultant line that George Gershwin had put to music in 1937: “Who’s got the last laugh now?”

At FGX, we’re working every day to revolutionize the shipping industry, squeezing the waste and inefficiency out of every last corner of the market. We’ve come up with innovative ways to cut 25 percent or more off of the miles that your packages have to travel internationally. In turn, this slashes by 30 percent or more the carbon footprint that you would normally have with FedEx, UPS, and DHL. These efficiencies then translate into a savings of at least 24 hours on the delivery of your international packages, as well as a 20 percent savings on your cost.

We may not be the next Xerox, but we do believe we’re bringing an entirely new concept to the international air courier business that will immediately benefit you and your business. We guarantee that we will save you money, save you time, and reduce your carbon footprint.

Have the last laugh. Give FGX a call, and we’ll give you reason to sing a new tune.

To hear one of the greatest recordings of “They All Laughed,” click through to the recording on Rhapsody.com of Carmen McRae’s classic

NBC’s Brian Williams: Clean coal is “wishful thinking.”

Kudos to Brian Williams and Anne Thompson of NBC for taking a closer look at whether coal can actually be called clean. Earlier this week they aired a story  (thanks to Josh Dorner at Sierra Club for flagging it) looking into the coal industry’s favorite claim. Brian Williams’ take? “Wishful thinking.”

Why is there no such thing as clean coal? Get the dirt on coal at NRDC’s Coal in a Changing Climate page, including this detailed coal issue paper.

NBC’s Brian Williams: “clean” coal is an oxymoron

Kudos to Brian Williams and Anne Thompson of NBC for taking a closer look at whether coal can actually be called clean. Earlier this week they aired a story  <IMG class=mceItemFlash title=”src:”,width:’100′,height:’100′” width=”100″ height=”100″ align=”" /> (thanks to Josh Dorner at Sierra Club for flagging it) looking into the coal industry’s favorite claim. Brian Williams’ take? “Wishful thinking.”

Why is there no such thing as clean coal? Get the dirt on coal at NRDC’s Coal in a Changing Climate page, including this detailed coal issue paper.

Hyundai Introduces Hybrid Blue Drive Platform; First US Application to be in Sonata

Bluedrive
Basic components of the Hyundai Hybrid Blue Drive system. Click to enlarge.

Hyundai Motor America launched its Blue Drive initiative and platform technologies at the Los Angeles Auto Show. Blue Drive will eventually encompass a set products and technologies through which Hyundai is targeting a fleet average of 35 mpg by 2015, five years ahead of the new CAFE minimum.

Most immediately, an internally-developed parallel hybrid system is at the core of the Blue Drive strategy. To be first applied in the next-generation Sonata (to be Hyundai’s first gasoline-electric hybrid for the US market), Hybrid Blue Drive offers both an all-electric mode and a parallel drive mode. This parallel hybrid drive architecture will serve as the foundation for future hybrid drive vehicles to be developed by Hyundai, starting with the Sonata.

Hybrid Blue Drive is made up of nine major components:

  1. Optimized Theta II 2.4-liter engine;
  2. Integrated starter generator for stop-start;
  3. 30 kW electric motor delivering 205 Nm of torque;
  4. Regenerative braking system;
  5. 6-speed automatic transmission with an improved efficiency electric oil pump;
  6. 1.4 kWh lithium polymer battery pack (5.3 Ah, 270 V);
  7. Hybrid power control unit;
  8. Electric air conditioning compressor; and
  9. Weight-efficient architecture coupled with a low drag coefficient.

To maximize fuel economy, all of the Theta II major driveline and cooling system components have been optimized to reduce friction, while the crankcase has been filled with low-friction oil. Engine management software automatically shuts off the engine when the vehicle comes to a halt, cutting emissions to zero. When pressure is reapplied to the accelerator pedal, the Integrated Starter Generator (ISG) automatically restarts the engine.

The Theta II’s engine management software governing injection pressure, engine cycle timing and exhaust treatment rates has been revised to further reduce fuel consumption. This control strategy assures that maximum efficiency is achieved during gentle acceleration and greater power is immediately available during full acceleration. During deceleration, braking regeneration comes into play.

In addition, the top three gear ratios in the transmission have been extended to ensure the engine runs at lower RPMs, the latest electric motor-assisted steering system reduces power drain and low resistance tires further optimize fuel economy.

Bluedrive2
Benefits of the lithium polymer technology. Click to enlarge.

Hyundai is emphasizing the benefits of LG Chem’s lithium polymer technology. LG Chem is currently using a manganese-spinel based cathode with amorphous carbon anode; its proprietary Safety Reinforcing Separator (SRS); and a polymer gel electrolyte of LiPF6 in organic salts all in a laminated package.

The SRS uses nanoscale ceramic particles to prevent internal short circuits. The separator offers excellent abuse tolerance due to its thermal and mechanical strength.

With the Mn-based cathode, LG Chem has achieved more than 15 years of calendar life and 150,000 miles of cycle life with excellent abuse tolerance. Hybrid Blue Drive is targeting maintenance-free battery operation over the vehicle’s life—at least 10 years, and 150,000 miles—in all weather conditions.

Compared with today’s NiMH batteries deployed in hybrids, the LG Chem lithium polymer batteries deliver the same power with 30% less weight, 50% less volume and 10% greater efficiency.

The lithium polymer batteries offer more than twice the energy density of NiMH cells, and 175% greater volumetric energy density, meaning Hyundai engineers can devote less space and weight to the battery pack.

Other aspects of Blue Drive

The Blue Drive initiative also incorporates non-hybrid technologies for fuel efficiency, including turbocharged gasoline direct injection engines, improved aerodynamics and weight reduction, and fuel cells.

Thetaiigdi
The 2.0-liter Theta turbocharged GDI engine. Click to enlarge.

Turbocharged GDI. At the earlier Geneva International Motor Show, Hyundai introduced the HED-5 i-Mode concept car. At the Los Angeles show, Hyundai Motor America announced that a production version of this compact, four-cylinder crossover has been green-lighted for the US, with timing to be announced at a later date.

The HED-5 concept shown in Los Angeles used an advanced 2.0-liter Theta turbocharged gasoline direct injection (GDI) four-cylinder engine capable of developing as much as 286 hp (213 kW) while and delivering more than 30 highway mpg. This engine will appear in various Hyundai models in the future.

Four-cylinder turbocharged gasoline direction injection engines can be 15-20% more fuel efficient than V6 engines without compromising performance, Hyundai said.

Blue editions. Next year, Hyundai will introduce high mileage Blue editions of its Accent and Elantra models. Fuel-efficient modifications include low-rolling-resistance tires, enhanced aerodynamics, revised engine calibrations and reduced final drive ratios to deliver higher mileage and lower emissions than today’s models. These new high mileage editions will be identified with Blue badging.

Fuel cell vehicles. Hyundai said that the ultimate expression of Blue Drive is the hydrogen-powered Fuel Cell Electric Vehicle. Hyundai is participating in fuel cell verification programs around the world.

In the US, Hyundai has been a member of the California Fuel Cell Partnership (CaFCP) since 2000. In 2004, Hyundai began a partnership with Chevron Corp. and UTC Power to initiate a 32-vehicle fleet testing program. This five-year cost-sharing program is sponsored by the United States Department of Energy.

Hyundai recently completed a 13-day, cross-country road trip that served as the first significant US test for its proprietary fuel cell technology. The Tucson Fuel Cell Electric Vehicle (FCEV) on display in the Hyundai booth completed a 4,300 mile journey as part of the Hydrogen Road Tour 2008.

Hyundai said that it is targeting putting a Hyundai Blue Drive Hydrogen Fuel Cell Electric Vehicle in series production as early as 2012.

Rumor Mongering at the Global Climate Summit

I’ve seen a couple of incorrect and misleading news reports about the MOU that was signed last night at this conference.  I want to comment on this rumor since it seems to be gaining momentum.  These reports claim that the MOU would allow international forest offsets to be used to meet compliance obligations under California’s AB32 program.

I’ve got a copy of the MOU and that is absolutely untrue.  The MOU generally commits the signatories to coordinate efforts and promote collaboration with the goal of reducing deforestation and increasing sequestration of forest carbon.  As part of that effort, the parties have agreed to collaborate on the development of rules to ensure that forest projects are real, measureable, verifiable, and permanent at the same level of stringency as required by the California Air Resources Board. 

There is no agreement that such reductions will be accepted under AB32 nor could there be.  The California Air Resources Board is currently managing an extensive multi-year public process to implement AB32. Any and all decisions about how entities will comply with their emission reduction obligations will be made through that public process.   

Recycling Marketables

Recycling and rubbish bin in a German railway ...

Since the time when Western countries started shipping off all manufacturing industries offshore (or even jsut across the country), packaging and the ability to recycle goods has been an issue. Some of my readers may remember milk delivered by the dairy farmer, or pop delivered by a local producer - those days are long gone, and as a result nothing is directly reused in any sector of the household consumer market - it all comes from far away, and ends up in the landfill, or the recycling box.

But where does it go from there?

Councils left with recycling mountains as prices dive - Telegraph

The global financial crisis has sent prices for recyclable materials plummeting, as countries like China cut manufacturing output.Local authorities are now calling for ministers to relax rules on where waste collected from household recycling bins can be stored, allowing them to keep it in sealed warehouses, former military bases and airfields.

“Warehouses around Britain could start to be filled with waste paper, metal and plastic bottles. There’s nowhere for these materials to go at the moment. It’s rapidly becoming a very serious problem, ” Steve Eminton, of letsrecycle.com said.

This problem is not isolated to Britain, with contractors around the world wondering what to do with the materials they are collecting.

The Local Problem with Recycling

In the Kootenays, the whole premise of recycling needs to be examined. With no local industries taking the recycled materials as a raw product, these materials are being shipped hundreds of miles to processing plants and then onto a producer. Typically, materials are trucked to Calgary or Vancouver for processing, (why trains aren’t used I’m not sure), and as the above article points out, the market isn’t there for the materials anyway.

Some people have suggested that the materials should be sorted and stored until the value increases. I’d be interested to see some stats on when this is likely to happen, as it seems like any increase in the value of the raw materials is likely to coincide with higher gas prices and therefore higher transportation costs. As far back as 1996, this question was being asked in regards to paper…

Is it better to recycle paper or to burn it for energy? - By Brendan I. Koerner - Slate Magazine

According to a landmark 1996 report (PDF) sponsored by the World Business Council for Sustainable Development, it’s a tougher call than you might imagine: “Recycling has environmental advantages over landfill, but the comparison with incineration is less clear cut. Much depends on the transport requirements for waste paper, the nature of the manufacturing process and the extent to which fossil fuels are used to generate the electricity needed for production.”

So, where does that leave us? What should our communities do with our recyclables? No one wants to be the one who suggests that recycling isn’t as green as it all seems, particularly now that we’ve got so many people recycling, but is it all worth the effort?

Technorati Tags: Brendan I. Koerner, China, environment, Local government, municipality, Recycling, Recycling bin, Sustainability, United Kingdom, Waste, Waste management, World Business Council for Sustainable Development

Hand-powered Penguin Eco-Light!

eco-friendly lamp, eco-friendly night light, green nightlight, penguin nightlight, penguin flashlight, eco-friendly flashlight, penguin torch, ecotronic, eco penguin light, handpump flashlight, hand-squeeze flashlight, kinetic energy, people powered energy, green gadget, greener gadget, eco gadget

Perfect for emergency preparedness and cute to boot, this adorable penguin eco flashlight would make an excellent addition to any home. The bright light eschews a landfill-bound battery for a pump powered kinetic charger that provides an hour of light for each minute spent pumping. Capable of functioning as either a nightlight or a flashlight, it’s also a great way to teach growing tots about renewable energy. Head on over to Inhabitots for full scoop!

READ MORE AT INHABITOTS >

Protecting Storm Swept Coastlines With Oyster Shell Seawalls

oyseawall.jpgPhoto by Sean Powers, University of South Alabama

Coastal erosion is one of the most daunting problems that a seaside city or county can face. The loss of shorelines and coastal areas due to storm activity can be a devastating event, with damages ranging in the millions of dollars. There are a number of methods used to try and contain such erosion, but a new technique is seeking to establish a thriving underwater ecosystem in process. Marine scientists in Alabama are utilizing tons of oyster shells to create a barrier reef that will serve as a habitat for sea life, filter the water, and protect the coast.

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